For Sale By Owner Tips 所售老板秘诀
Sell Your House Without a Real Estate Agent 卖你的房子没有房地产经纪人

How To Advertise Your House 如何宣传你的房子

Don’t worry.  You’ve already done the hard work.  Your research has been conducted, your home has been cleaned and prepared and you have all the vital information necessary to offer prospective buyers.不要担心，你已经做了艰苦的工作。你的研究工作已进行了，你家已被清理，并准备和你的一切重要资料，必要时提供准买家。 Now you need to get the word out!现在，你必须找到这个词！

Get a Sign 获得标志

You are going to need a professional looking sign to post in front of your home.  Although you will be finding prospective buyers from other avenues, you can’t forget the valuable ‘drive-by’.  This also allows you to benefit from the buyers visiting other homes for sale in your area.你将需要一个专业展望签署后，在接待你的家，虽然你会发现准买家从其他途径，你不能忘记宝贵的'驱动' ，这也可以让你受益买家访问其他待售房屋在你的地区。

This is not the time to post a handmade sign (unless of course you are very talented in the field).  Home buyers are not yard-sale shopping.这不是时间张贴手工签署（除非当然，你是很有才华的在外地） 。置业者并不货场售商场。 Put some money into it and have a clean, professional sign to represent your offer.  Find a sign shop in the phone book or by recommendation and order or rent a ‘For Sale by Owner’ sign.把一些资金投入，并有一个干净，专业标志，代表你的优惠。找到一个迹象店电话簿或建议，并命令或租'出售老板'的迹象。

You will need to post your phone number on the sign and it would be a good idea to have a contact name as well to make callers more comfortable.  Details about the house are not a necessity as prospects have seen the home and can ask you about any other details on the phone, but do include a key feature if it doesn’t clutter up the sign.  Some realtors leave printed information that can be taken home by passers-by including the price and a list of features.  This is not required, but a nice touch if you wish to provide it.您将需要后你的电话号码就签署，那将是一个好主意，有一个联络人姓名，以及使来电者更舒适。详细了解房子不是必需品，作为前景，看到家里可以问你有关任何其他的细节进行电话交谈，但这样做，包括一个主要特点，如果不杂波起来的迹象，有些仲介离开印刷资料，可以带回家，由途经现场的，包括价格和功能清单，这是不要求，但尼斯触摸，如果你想向它提供。

Make an Ad 使一个专案

You will need to place an ad in the newspaper or a magazine for home buyers.  However, some of the magazines are ‘trade-only’ and will only accept listings by realtors.您将需要的地方，一个专在报纸或杂志上，为置业者，但部分杂志『贸易』 ，并会只接受物品，由房地产经纪人。

You don’t need to create or pay for a full page ad in the local paper to get results.  Small ads can be equally effective since home buyers will read all the relevant listings in order to find the ‘perfect’ home.  On the other hand, a badly worded ad can be a waste of space and a waste of time no matter how big it is or how much it costs.  Where do you start?您不必创建或支付一个整版的广告，在当地报纸报道，以取得成果。小广告，可以同样有效，因为置业者将宣读所有相关物品，以期找到'完美'回家。另外另一方面，一个迫切的措辞专案可以是一个浪费空间和浪费时间，无论有多大或有多少它的成本。那里，你开始？

Collect several local papers and read the ads placed there.  Try to determine which ones catch your attention and which ones loose your interest.  You will likely find that rambling, lengthy and detailed ads not only bore you but offer so much information you no longer need to see the home or talk to the owners.  This is a critical mistake.  You want to give the buyer some reason to see your home.收集几本地文件，并宣读了该广告放在那里。尝试，以确定哪些是赶上你们注意哪些松散，你的兴趣，你可能会发现，漫谈，冗长而详细的广告，不仅使大家觉得沉闷，但提供这么多信息，你不再需要看到家中或谈话，向业主，这是一个关键的错误，你不想给买方的一些原因，看看你的家。

If a certain feature is being promoted by a large amount of advertisers, don’t use it as the focal point of your ad or it will get lost.如果某一个特点是，推动了大量的广告，千万不要使用它作为着力点，你的广告，否则将会迷失方向。

Professional marketer’s use a concept called USP – Unique Sales Proposition.  Determine what you have that can be featured that is not being commonly addressed in other ads.  This will make you stand out from the crowd.专业营销的使用观念，所谓美国药典-独特的销售主张，确定你可以精选这是不常见的被处理的其他广告，这将使你脱颖而出。

If you see several ads that state in the headline ‘GREAT LOCATION’ you might want to stay away from basing your ad on that particular feature.  Choose something else like ‘NEWLY RENOVATED’ or “SAVE M ONEY – PRIVATE SALE’ to stand out from the crowd.如果你看到几个广告，该国在标题'伟大位置' ，你可能想远离根据你的广告就这一特殊功能。可选择其他像'新装修'或"另存米oney -私人卖'站出来，从人群。

Start by writing down two or three features of your home.  Select one to highlight and list the others for increased interest.  Do not list every possible feature or buyers will not be inclined to call.  Give them something to contact you about.首先写下两个或三个特点，你的家。选择其中一个突出，并列出其他的兴趣不断增加，不要列出所有可能的功能，或买家将不会倾向于呼吁，让他们有所接触，您的事情。

Some ideas for features you might advertise are:一些想法为特征，你可能广告分别是：
Large Yard, Renovated Kitchen, Grade Entry Basement, Bright Rooms, Quiet Street, Close to Schools (shopping, transit etc.), Heritage style, New home, Starter home, Landscaped, Pool, and so on.大庭院，整修厨房，年级进入地下室，明亮的房间里，安静的街道，邻近学校（购物，交通等） ，文物风格，新的家，起动器首页，园景，游泳池等设施。

If you are selling a condo or other home with common property, include features such as: low fees (meaning the strata fees), pool, exercise room, landscaped grounds, pet-friendly etc.如果你是卖一公寓或其他家里的共同财产，包括许多功能，例如：低费（指地层费用） ，游泳池，运动室，美化环境为理由，宠物友善等。

For example, imagine you are selling a three bedroom home with an unfinished basement, large yard that is close to schools.例如，想象你卖了3家卧室与一个未完成的地下室，大型货场是接近学校。

Your finished ad might look like this:你的成品专案可能看起来是这样的：

SAVE MONEY!省钱！ – Motivated private seller, no commissions! -出于私人卖方，任何佣金！
Three bedroom bungalow w/ large yard and basement – great for family.三卧室别墅/大型货场及地下室-伟大的家庭。
$250,000. 250,000元。 Call Brad for viewing xxx-xxxx.请布拉德观看三十- XXXX的。

The same ad could also say:同样的广告也可以说：

FAMILY HOME – 10 minutes from town, near schools.家庭主页-1 0分钟，由镇，在学校附近。 3 bedrooms w/ basement (could be family room). 3间卧室/地下室（可家庭房间） 。 Only $250,000.只有25万美元。 Sale by Owner.出售的主人。 Call Brad xxx-xxxx.请布拉德三十- XXXX的。

As you can see, the main feature may attract either a younger couple looking to save money on a starter home or a family looking for room for their growing family with attention to schools and expandable space.  You may choose a different feature.  Try several ads in different papers.  Ask callers where they saw your ad to determine which one is working harder for you.你可以看到，主要特色，可吸引无论是年轻夫妇展望为了省钱就起动器主页或一个家庭在寻找空间，其成长的家庭与注意学校和可扩展的空间，你可以选择不同的功能。尝试几个广告在不同的试卷。询问来电者那里，他们看到你的广告，以确定哪一个是加大工作力度，向你提供。

On the other hand, don’t be TOO vague.  If you don’t give an idea of the cost, location or size of the home you may be fielding calls from individuals that would not really be in your market.  This will only disappoint you as your home is turned down again and again by buyers not looking for your home.在另一方面，也不要过于含糊，如果你不给一个想法的费用，地点或规模的家庭，您可能会派遣呼吁从个人不会真的符合你的市场，这样只会失望你当你家是一次又一次回绝由买家不找你的家。

Place the Ad 地方专案

Place the ad on the day of the week with the most listings in your paper.  This will attract the most viewers.  Some papers may have large sections on real estate on Saturdays, others might be Sundays.  Place your ad in both papers on their respective good ad days for the most attention.地方专案公布之日一周内，与大多数物品在你的文件，这将吸引大部分观众的一些文件可能有大段对房地产星期六，可能是星期日。位你的广告在这两个文件，对各自的好专案天最引人注目。

Also consider placing your ad online in a For Sale by Owner website listing.  This will be especially helpful for individuals who do not live in your town or city but are looking to move into the area.  Look up ‘sale by owner homes’ or ‘FSBO’ for websites that provide this service for a fee.还考虑把你的广告在网上一所售业主网站上市，这将是有用的人不是生活在你的城镇或城市，但正在寻求进入该地区。翻看'出售，由业主家园'或' fsbo ' ，为网站提供这项服务，获取报酬。

Don’t Forget… 不要忘记…

Whatever you do, don’t forget to TELL people you are selling your home.  You never know who’s looking – or who knows someone who’s looking – for a home like yours.不管你说了，不要忘了告诉人们，你是卖你的家，你永远不知道谁在寻找-或者谁知道的人的期待-为一个家一样，你的。

Bring it up.  When the clerk or dentist asks how you are tell them you are actually looking for a new place and have your own home on the market.  Do they know anyone looking for a home in your area?把它当秘书或牙医问你如何告诉他们，你实际上是在寻找一个新地方，并有自己的家在市场上。他们知不知道有人在寻找一个家，在你的地区？ Networking is a key element for many sales people, and right now YOU are your sales team, so use it!网络是一个关键因素，许多营业员，而现在你是你的销售团队，所以使用它！

You will also be attracting the attention of realtors.  Be prepared for their calls and visits attempting to persuade you that you cannot do this without them.  They are wrong.您也将吸引注意力的仲介。准备为他们的呼吁和探访试图说服你，你不能做到这一点，没有他们，他们错了。

Property's Zip Code 财产的邮编